Budweiser and Blippar with Kevin Harvick


Mr. Cool Nascar driver Kevin Harvick and sponsor Budweiser team up to provide a new app for your smartphone. Using th Blippar platform you can now download the app and then simply point your phone at any Budweiser bottle, can or logo image to reveal interactive content and video of Kevin Harvick in the 2012 Sprint cup Series.

Budweiser and NASCAR driver Kevin Harvick partner with innovative augmented reality app, Blippar, for its U.S. debut!
Budweiser racing and NASCAR driver Kevin Harvick go into high gear as they team up with Blippar, an innovative new augmented reality technology out of London, for their U.S. launch. Blippar is a FREE app on mobile devices that allows real world items to come to life in an exciting interactive virtual world.For the 2012 NASCAR Sprint Cup Series season, when fans view the Budweiser logo through the Blippar app on a mobile device, a vivid new world appears giving fans the chance to take their picture with NASCAR driver Kevin Harvick and enjoy interactive material and behind-the-scenes video content of Kevin Harvick. Fans will be able to interact with the Budweiser logo on beer cans, packaging, posters and images on the internet. [Continue reading…]

TOYOTA Sprint Cup Series Showdown / All-Star Race Notes and Quotes Lowe’s Motor Speedway

TOYOTA Sprint Cup Series Showdown / All-Star Race Notes and Quotes Lowe’s Motor Speedway

LIVE CHAT: Join us for the Indianapolis 500

It’s the greatest spectacle in racing and we’re live-chatting it. Join us at 11:45 AM ET on Sunday for the 97th Indianapolis 500. There may even be a special appearance by one Jay Busbee, who is rumored to be in Indianapolis for the race. We’ll see you then!

Indianapolis 500

LIVE CHAT: Join us for the Indianapolis 500

LIVE CHAT: Join us for the Grand Prix of Monaco

A From the Marbles first! We’re attempting the chat triple this year, and first up is the Formula 1 Grand Prix of Monaco Sunday at 7:45 AM ET. Grab your coffee and join us as we gaze in envy at the people sunbathing on the multi-million dollar yachts while watching the race.

Monaco Grand Prix

LIVE CHAT: Join us for the Grand Prix of Monaco

Why does the Indy 500 run for 500 miles?

It’s almost time for the greatest day in racing, three races that run from dawn to well after dusk. The centerpiece of the day is the Indy 500, the Greatest Spectacle in Racing and one of the most famous sporting events in the world. Here, we answer a few of your pressing Indy 500 questions. See you Sunday from the track!

The “500″ in racing is a sacred number, as immutable as the 100 yards in football. In olden days, it was a test of drivers’ nerve and cars’ engineering; the odds were good that either man or machine couldn’t go the distance. Now, though, both drivers and cars can sustain a 500-mile race. But how did we get to 500 miles in the first place?

The number dates back to 1911, when the Indianapolis Motor Speedway head Carl Fisher decided to have one major race, not a series of smaller ones. The idea was to have a race that would last the entire day. (Back in 1911, people hadn’t had their attention spans demolished by their smartphones and video games, you know.) The race was slated to run from mid-morning to sundown. Cars averaged about 70 miles an hour back then, so with a projected seven-hour window, 500 miles was a nice round number. The track remains the same 2.5-mile, nine-degree-banked layout that it was the day it opened.

The first winner, Ray Harroun, completed the race in six hours, 42 minutes and eight seconds, an average speed of just under 75 mph. For comparison’s sake, last year’s winner, Dario Franchitti, was more than twice as fast, finishing the race in 2:58:51, or 167.7 mph.

As for that famous tradition of drinking milk? That dates to the 1930s, when winner Louis Meyer regularly requested buttermilk. A local photographer captured the scene, the Indiana Dairy Council apparently spotted an opportunity, and a tradition was yanked into existence. Winners now get their choice of whole, two percent or skim … well chilled.

-For coverage straight from Indianapolis Motor Speedway, follow Jay Busbee on Twitter at @jaybusbee.-

Why does the Indy 500 run for 500 miles?

Ford All-Star Race Quotes

Ford All-Star Race Quotes

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Chrome Horn Episode 13: Sprint All-Star Race

Another new Chrome Horn! And it’s the All-Star edition. Join myself and Geoffrey Miller as we talk all things, well, all things. Got any questions for us to use in the mailbag or the podcast? Hit us at HappyHourMailbag@Yahoo.com. Click here to download the podcast or here to listen to in your browser. And we’re [...]

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Warped Wednesday: Hall voters unanimously elect Jimmie Johnson pending future retirement

Welcome to Warped Wednesday. On this, we’ll put out the rush to judgment mat, go a little too far and have a little fun. Will it be funny? Sometimes. Will it be crazy and largely unbelievable? Probably. Will not everyone get it? Definitely. Just days after his dominating win in the final segment of the [...]

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Your 2014 NASCAR Hall of Fame Class

The 2014 NASCAR Hall of Fame Class was announced on Wednesday, and it’s a very diverse list. The class of five consists of Tim Flock, Jack Ingram, Dale Jarrett, Maurice Petty and Fireball Roberts. That means that current owners Richard Childress and Rick Hendrick, as well as Speedway Motorsports Inc.’s Bruton Smith must wait another [...]

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Rowdy Racing 5-17-08

Weekend Edition: Rowdy’s look at the Sprint All-Star Race, live on Saturday from Lowe’s Motor Speedway… Rowdy Racing 5-17-08

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Fan Vote going down to the wire to elect All-Star starter

It’s election time, and the campaigns are in their final stretches. And we’re not talking about the race for the White House. Fan Vote going down to the wire to elect All-Star starter

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Power Rankings: All-Star dream destinations

It’s time for Power Rankings! After every race, we opine about who we think is at the top of the Sprint Cup heap and how and why they got there. But this week, it’s different! The All-Star Race wasn’t for points, so there’s no point (pun!) in ranking the Sprint Cup field again. Besides we’d [...]

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Kahne goes from fan favorite to All-Star winner

Kasey Kahne needed a fan vote to get into the All-Star Race, but he made the most of it by winning the million dollar prize. Kahne goes from fan favorite to All-Star winner

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Dale Jarrett finishes career at All-Star race

Dale Jarrett’s final race included a slow lap around the track in a delivery truck, his father giving the invocation and some tears. Jarrett never threatened in Saturday’s NASCAR Sprint All-Star Race, finishing 21st in the 24-car field to wrap up his storied career. The 1999 points champion won 32 times, including three Daytona 500 [...]

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